Samsung Pixon Campaign Shows Marketers How It Should Be Done

With less and less of us paying attention to television adverts, companies are having to be more and more innovative in getting our attention and one company that is definitely doing that right now is Samsung.

Samsung are not promoting their Samsung Pixon as everyone else would, by popping up a few billboards you and me would ignore.

They’re going interactive, and they’ve got top street photographer, Nick Turpin to help them..

What’s the connection between a street photographer and the Samsung Pixon?

Well that would be that the Samsung Pixon comes with a stunning 8 megapixel camera. Yes 8 megapixels!

(I’m feeling jealous and envious of Mr Turpin already…)

So what exactly is Nick and the Samsung Pixon going to be getting up to?

Well that’s really down to you.

Because each day, using the Samsung Pixon’s camera and geo-tagging capabilities, Nick will take a photo and upload it to The Photographic Adventures Of Nick Turpin site.

Where he goes next is dependent on which part of the photo gets the most clicks..

Today’s winner was a bottom (how childish are we!!), tomorrow who knows - it all depends on where you click..

Now that’s a very clever way to show off the benefits of a phone..

You can find out more by checking out the The Photographic Adventures Of Nick Turpin website or following the man himself on Twitter.

2 Comments For This Post

  1. mike Says:

    Brand new mobile phone , laptop , come with complete

    accessories with one year international warranty.

    Emaill address: camr_inc@hotmail.com

    Samsung innov8 8gb………..$450usd
    Samsung M8800 Pixon (Unlocked)..$400usd
    HTC TOUCH HD………..$500usd
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    HTC Touch Diamond …$350usd
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    Samsung M8800 PIXON Full specifications:

    Quad-band GSM, tri-band HSDPA
    107.9×54.6×14.9mm, 110 g
    3.2-inch touch screen display (240 x 400 pixels)
    8 megapixel camera, auto focus, face recognition with smile detection and blink detection, WDR (wide dynamic range), ASR (advanced shake reduction), GPS geotagging, ISO 1600, WVGA (720×480 pixels) and VGA (640 x 480 pixels) @30fps video recording
    Built-in GPS receiver
    Accelerometer
    DivX playback
    FM radio with RDS
    microSD card slot
    Bluetooth
    Landscape virtual QWERTY keyboard
    Google maps
    GPS
    HDTV
    3.5 inch touchscreen

    Package Contents Samsung M8800 PIXON.
    - Samsung M8800 PIXON
    - Battery
    - Mains Charger
    - Software CD
    - Memory Card
    - Data Cable
    - Stereo Headphones

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  2. Samsung Pixon Says:

    Just shows that Samsung are ahead of the game when it comes to listening to their audience - great idea with the street photographer!


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